Organized by the Chamber of Commerce and Industry of Serbia, Šapat Wine Atelier also presented its wines at the national pavilion

“Šapat” at the London Wine Fair 2026

Šapat Wine Atelier participated in one of the most important wine trade fairs in the United Kingdom, the London Wine Fair 2026, held from May 18 to 20.

As part of the national pavilion organized by the Chamber of Commerce and Industry of Serbia and the Development Agency of Serbia under the slogan “Wines of Serbia,” Šapat Wine Atelier exhibited alongside eight wineries and two distilleries from Serbia among more than 500 exhibitors from around the world.

“During the fair, we had the opportunity to present wines from our portfolio and speak with distributors, importers, sommeliers, and professional buyers from various countries,” said Nikola Ivanović, sales manager. “Šapat wines are already available on the British market, and on this occasion, we presented the Bianca, Chardonnay, Šu Šu, Nera, and Cuvee labels. Everyone who visited our stand had exceptionally positive impressions of the wines, especially Nera and Cuvee, which were a pleasant new discovery for many visitors.”

The London Wine Fair is considered one of the largest and most influential specialized wine exhibitions in the United Kingdom and Europe, bringing together distributors and representatives of leading retail chains from around the world. For more than 40 years, the fair has gathered tens of thousands of buyers from distribution companies, the hospitality sector, and retail industry.

“It is a great pleasure for us to have been part of such a major international event, which further confirms the recognition and presence of Šapat wines on the international market,” Nikola Ivanović concluded.